Leading by Example by Bonnie Watts, CEM

We all have that friend or colleague. You know the one—he or she is always working, seemingly around the clock, rain or shine, sick or well, holiday or working hours.

Even with an out-of-office message up, they are still responding to emails promptly and answering phone calls as best they can, wherever they are, and whatever their (sometimes not-so-great) condition.

Makes you wonder, what kind of example does that set for the rest of the team?

It sends a mixed message about what’s expected to succeed. Leadership is more than an always-on mentality. We know we need time to replenish energy and pursue interests outside of work. But if the boss or a coworker is that committed to the office, shouldn’t everyone else be, too? That level of effort just isn’t sustainable for a happy, productive team.

Okay, I’ll get off my soapbox because you get the point.

Now imagine instead that hardworking friend or colleague makes plans to attend the 2016 IPI Conference & Expo, May 17-20, Nashville, Tenn. And they invite and approve travel for fellow team members, because they know the third through 10th registrants save $100 each off conference registration.

They explain to the team that the IPI Conference & Expo is a once-a-year opportunity to explore the latest parking and transportation technology, get the skills that will advance their careers, and grow their professional networks. They tell them it’s the largest, most exciting parking event in the world, with more than 250 exhibitors, thousands of products and services, and 3,500 attendees from 45 countries. There’s no other industry event where they will see, learn, and experience so much.

The message is straightforward: I value you and your professional development. I want you to build a strong network of parking professionals. I want you and the team to succeed.

That’s an example worth setting, with benefits for many years to come.

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